Paloma de Murga

Microsoft partner network

ART DIRECTION | VISUAL DESIGN

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Redesigning Microsoft Partner Network site

My Role: Art Director, designer, and illustrator.

While working at VMLY&R as an art director, I redesigned Microsoft Partner Network site enhancing the visual graphics and layouts. I set templates based on content, strategy, user personas, and business objectives. I used Figma to design new modules and layouts, showing the client the possibilities of the site within the constraints of Sitecore.

 
 
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Microsoft Partner Network new site

Microsoft needed help transforming a fragmented user experience on the Microsoft Partners portal into a cohesive and streamlined experience that could be personalized to the needs of each partner and change the visuals throughout the whole site.


 
 
 
 

Creative exploration: Redesigning Sitecore components

I redesigned some of the most common components used throughout the whole site. Because these components were already built, most of the design changes had to be subtle, avoiding a disconnected experience. I also came up with entirely new module ideas and a modern design aesthetic that we presented to the stakeholders. Below are the Azure MSP wireframes and final page using the latest design system I proposed as an alternative.

 
 
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New Sitecore components

I designed alternative components and layouts for the Microsoft Partner Network site. I wanted to make sure that the proposed design felt cohesive, brand new, and modern. This design shows the Azure Expert Managed Services Provider page using components I redesigned.

 

Fixing the mobile experiences

I fixed mobile issues that users were experiencing with the “table component.” On mobile and tablet, the information display didn’t make much sense; it was hard for users to understand the information, and everything felt out of place. I fixed the mobile experience for this instance with design thinking and research.

 
 

Creative exploration: Re-imagining new components

I wanted to show the stakeholders the possibility of redesigning components and creating alternative versions.

 
 
 
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While working on this project I also was the main Art Director for Microsoft Partner Network social media.
See some of the illustrations and anthem videos here. And the Social media campaign for International Women’s day.